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Video being used without autorisation. What should I do?

Hi,

I'm friends and I shot an amateur / fake advert for a big headphone brand last year and realised rencently that it was screened in a continuous loop (along with a couple of other adverts) in an big multimedia store in the UK and Canada (only two countries we were able to verify)...
Is that legal? What can be done about that?

We just feel like having your material used by such a big group without even being told (?!) -nevermind paid- seems a bit wrong....

Other details:
- We have proof that the video is ours (original takes / footage)
- the video was originally made for a university project (the university nevertheless own no right on it).

Thanks in advance for the help 🙏
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5 months ago