ASK & DISCUSS

INDEX

Making money from YouTube..?

10 years ago - Karel Bata

I've been roped into making a music video for a friend. Looks like it's going to be fun. he is somehow convinced that his song is going to be popular and this will rake in lots of dosh from YouTube. I've told him he's wrong, and the best he'll get is some good publicity. But hey, I could be wrong. It's been known to happen.

Anyone able to put us straight on this?

Only members can post or respond to topics. LOGIN

Not a member of SP? JOIN or FIND OUT MORE

Answers older then 1 month have been hidden - you can SHOW all answers or select them individually
Answers older then 1 month are visible - you can HIDE older answers.

10 years ago - Marlom Tander

View defined somewhere or other. I think that it's at least 50% for short form like music vids. But note that to make any money from music you need to have, in writing, agreement from all the rights holders that not only can it go up, but that you can get paid. Plus releases from all performers.

They do not like paying out on music unless all the I's dotted and T's crossed, because it's where they have legal vulnerability if they don't take care.

Response from 10 years ago - Marlom Tander SHOW

10 years ago - Paddy Robinson-Griffin

I'm with you Karel - filming is expensive, youtube pays squat. Typical pop promo is around £8k, although doubtless you'll be quite careful with costs and most investment will be your time (which will be disproportionately large compared with recording a song, truth be told). If we go with commercial rates though, and assume £8k, say $12k, that's 12M views just to pay back your production costs.

Response from 10 years ago - Paddy Robinson-Griffin SHOW

9 years, 12 months ago - Vasco de Sousa

The glitch makes some sense. For three thousand official views on three channels, I haven't seen a penny.

Thanks for telling me the trick Dan. It's worth a try.

Response from 9 years, 12 months ago - Vasco de Sousa SHOW

10 years ago - Karel Bata

LOL. You may have gathered from the other thread that we're planning to do this in... let's say a creative way in Soho. I'd like to involve some passers-by, but if we need releases from every face we see that's going to be a problem.

Dang!

Response from 10 years ago - Karel Bata SHOW

10 years ago - Adriano Cirulli

Also, many viewers don't want to watch ads, and are using ad-blocking apps.

Response from 10 years ago - Adriano Cirulli SHOW

10 years ago - Karel Bata

This is an interesting little item. It seems that Facebook are allowing the theft of YouTube videos on a grand scale and reaping the rewards:
https://www.youtube.com/watch?v=L6A1Lt0kvMA

There's a related article here https://medium.com/@hankgreen/theft-lies-and-facebook-video-656b0ffed369 The comment at bottom from a Facebook product manager is notably inadequate.

I use social media for the exposure, and to keep people informed. Sometimes something comes of it. But the prospect of trying to make a decent revenue looks like a total head-fuck. And all for people watching your stuff on a phone? This theft thing will get resolved - probably via class actions against FB. But don't hold your breath. Till then I'll make sure my name/link is somehow visually embedded thus making it difficult to steal.

And don't waste your time posting YT videos on FB - no one will see them. Post natively.

Response from 10 years ago - Karel Bata SHOW

10 years ago - Marlom Tander

Payouts are around $1 per 1000 views.

Make sure you follow all the rules or you'll miss out on the money.

The key question is "why will he get the views?". A song called "I love Pretty Girl Sex Zombies Unboxing in Minecraft" might be worth trying from a pure keyword basis :-) Or a well thought out campaign to take it viral. Maybe make something that the Mail would hate and then tell the Mail they should campaign to have it banned...

*Actually I'll keep that one. Any pretty actresses and a damn fine MUA fancy getting involved? :-)

Response from 10 years ago - Marlom Tander SHOW

10 years ago - Karel Bata

Thanks Marlom.

That's more than I thought, and it rather begs the question: "What is a view"? If a thousand people go there and the average viewing period is 20 seconds does that count?

Response from 10 years ago - Karel Bata SHOW

10 years ago - Paddy Robinson-Griffin

And youtube have their own (and secret) way of scoring views, specifically because of people trying to game the numbers! What'll happen, though, is that if popular, the views will creep up to 301, then stop, then suddenly jump to a few thousand - this is because they individually validate each suddenly popular film.

Be aware, if it is a runaway hit and you get 12M views, it'll be heavily pirated with people adding their own brands assuming anything on youtube is free...:-$

Response from 10 years ago - Paddy Robinson-Griffin SHOW

10 years ago - Dan Selakovich

Yeah, a $1 per thousand views sounds about right. I know a few Youtube people, and all of them shared this trick: if you hit the monetize button, Youtube won't start monetizing the video right away. In other words, they keep all the advertising cash for themselves. The work around is to click the monetize button. Unclick it, then click it again. Then it counts from the very first view. As Paddy points out, there is a lot of software out there that strips the video and creates a sound file. Big piracy problems on Youtube.

Response from 10 years ago - Dan Selakovich SHOW

10 years ago - Alève Mine

Marlom I'm in. Finally wanted to make a new song anyway. Mind if we scramble words in title a bit though?

Dan that should be reported to... to... to whom?

Response from 10 years ago - Alève Mine SHOW

10 years ago - Alève Mine

Adriano they then don't redistribute subscription fee parts accordingly?

Response from 10 years ago - Alève Mine SHOW

10 years ago - Marlom Tander

Not sure the detail, but YT has very good metrics and your actual payout is driven by those - more for longer watched, more for ads clicked etc.

As to add blocking, if everyone blocks ads AND doesn't want to pay for content, we'll get the content that can be produced within those limitations.

Response from 10 years ago - Marlom Tander SHOW